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Atari celebrates 50 years with NFT lootboxes

Atari has a very specific plan for you to win random NFTs for the studio’s 50th anniversary.

The history of Atari, the manufacturer and developer of video games, begins in 1972 with the creation of consoles, arcade machines and even computers. Its products intended for entertainment make the box one of the pioneers in the field of video games, alongside SEGA and Nintendo. This year, Atari celebrates its 50th anniversary and has decided to celebrate it as it should.

Indeed, the company has made an intriguing announcement, which once again places it at the forefront by offering a collection of NFTs that are obtained randomly. To do this, Atari uses a system well known to players, and which is already controversial even before associating it with cryptocurrency. These are loot boxes, these random loot boxes that can be found in particular in FIFA, and until recently in Rocket League.

How to get an Atari NFT?

Renamed GFT for the occasion (an NFT in the form of a gift), these loot boxes will be on sale from 1er next February. In total, the collection contains 10 GFTs featuring the Atari 2600 console as well as iconic games such as Combat, Swordquest, Asteroids, Centipede and more. Once the GFTs have been purchased by all whitelisted subscribers, they will automatically open on a date that is not yet known.

GFT holders will then be able to find out if they managed to obtain a common, rare or epic category item. And Atari does not intend to stop there. The more the collections will be linked, the more players will be able to own a large number of works. It will then be time to open competitions and the best speculators will earn more rewards. Wade Rosen, CEO of Atari, says:

What better way to commemorate Atari’s 50th anniversary than to usher in a new era of technological innovation while paying homage to the brand that launched the modern video game industry? ยป

We could have actually thought of a billion other ways to commemorate Atari’s 50th anniversary, which would have made much more sense than launching a collection of virtual objects. But it seems to have become fashionable among industry players. This is particularly the case of Konami, which made a particularly successful sale of NFT for the 35th anniversary of Castlevania.

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