Beyond Digital: designing the path towards a Transformation Economy

As citizens and society we face great challenges daily, complex scenarios that suggest that we must go a little further to change our paradigm. We are facing a convergence of crises that is producing profound and rapid changes, and this forces us to take into account the context so as not to make decisions about a world that no longer exists.

For this reason, The Cocktail has organized the event: «BEYOND DIGITAL: From experience to impact, designing the path towards a Transformation Economy» It is the event that will unite views from various public and private sectors to address issues that help understand our environment and open the gap for transformation, generating a positive impact. If you want to attend, you can sign up here, it will take place on September 22 in Madrid.

It is vital to go one step further to become the most powerful agents of change, “to be construction companies of futures». This is the perfect time to redesign reality. We are facing the opportunity to design and build another present that opens the possibility of a better future”Add Alberto Barreiro, Senior Advisor Design & Strategy at The Cocktail.

With the participation of Jose Maria Lassalleformer Secretary of State; Diego Rubio Rodriguezdirector of the National Office of Foresight and Strategy; Nacho TovarDirector of Innovation and Transformation of Iberia; Jonathan Chacon, Senior Accessible Software Engineer at Cabify; Adolfo Fernandez-Valmayor, Director of Transformation and Systems at Quirón Salud, among others.

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  • Event: “Beyond Digital: from experience to impact. Designing the path towards a Transformation Economy.”
  • When: September 22, 2022
  • Time: 10:00 a.m.
  • Where: The Matrix. Calle Rios Rosas 26.
  • Registration: Here

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