Computer

Core 12 processors will increase their price more than 10%

After the financial results offered by Intel for the fourth quarter of last year we have known what is to come to us shortly. With revenues of 20,528 million dollars (+3% year-on-year compared to 2020), Intel plans to take the next step to improve the figures and thereby break the promise made by Pat Gelsinger: the Core 12 will have a price riseand also that of the rest of the CPUs available in stores?

The branch that carries the processors for customers who are not part of the select group of those who opt for Xeon is called Client Computing Group, where we logically enter the users. The server sector has always been separate, so we will ignore it in this article to focus on what interests us: CPUs for laptops and desktops, in short, PCs in general.

Intel continues to lose steam in 2021

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We won’t bore you with numbers and more numbers, just simple data, so let’s get to that to understand what’s going on. Intel has lost in Q4 2021 and 7% in revenue despite the launch of the Core 12, which we understand was predicting just the opposite.

But it is that the losses do not come so much from there but from the segmentation of the platforms. As we know, the laptop market was “on fire”, there was no way to stop it and there was even a shortage of stock at certain times, data from last year depending on the models and processors. Well, this is changing. The trend of laptops in general has gone down to 16% and now it returns to dominate the desktop PC with a 19% of income and there the launch of Alder Lake has been noticed.

The problem is that in terms of sales of processors in general, Intel has fallen by 18%, where it is unknown if it is due to the crisis in the sector and high prices or to the push of AMD.

The rise in price of the Core 12, or of all of them?

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As we have mentioned, Intel publicly promised that they would maintain the price of their server and desktop processors, but this will not be fulfilled as such. And it is that the slide shows how the average ASP price grew in laptops no less than a 14% and the average price on desktop a eleven%.

The problem here is simple: it is not specified which processors in particular have risen in price, not even the ranges and not the specific volume of order for them, but given the push that Intel has made with the Core 12, it is more than likely that the rise in price is for them. Therefore, and when in doubt, it is more than likely that in the next shipment of these to stores we will see how certain models or series rise percentage-wise. more than 10%something similar to what AMD has had to do.

The motives? uncertain. Rise in the prices of raw materials? Absence of substrates as we saw a few weeks ago? Speculation? At the moment no one has carried out an analysis to put the points on the i’s, but that prices will rise is a certainty that Intel itself has already publicly revealed, so it is a matter of time and if you are thinking of buying a better Core 12 Now that in a week.

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