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Generación SAVIA presents the IV edition of the +50 Emprende Awards

More and more people decide to undertake and the weight that those who decide have in the economy is greater. embark on new commercial projects: According to a recent study by South Summit, in the last 10 years, Spain has multiplied the value of startups by 20.

Despite these encouraging data, unemployed people have greater difficulties in finding financing, because 59% of investors do not support entrepreneurs with incomes of less than 20,000 euros per year. Professionals over 50 years of age, who often find in entrepreneurship a way to refocus their professional career, represented 30.35% of the total unemployed according to the data published by the last EPA, that of the first quarter of 2022.

Generación SAVIA and the production company 02:59 Films continue to promote talent and senior entrepreneurship with the launch of the IV edition of the Awards +50 Undertake, the most important entrepreneurship call for senior talent in Spain. In the three editions held, 739 projects have been presented, of which, a revolutionary ski boot that combines rigidity and comfort, an application to combat anxiety and a device to provide syringes with greater safety, have been the winners in the celebrated editions.

This initiative, which emerged in 2019 with the intention of making the fictional story directed by Santiago Requejo a reality in the film “Grandparents”, has as its motto #Jóvenesmayoresde50 for its new edition, with which it seeks to highlight the experience and knowledge accumulated by a senior professional throughout an entire career, as effective and necessary characteristics to undertake. These strengths and skills that are only achieved over the years, and therefore break with the prejudices and stereotypes associated with age.

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As Antonio Mera, project manager at the Endesa Foundation, recalls, “the last edition broke the participation record, in total, 483 entrepreneurs showed up. These awards, which show the commitment of Generación SAVIA to favor the reincorporation of the senior group, respond to the needs demanded by professionals over 50 years of age in their eagerness to continue developing and they serve as a source of inspiration for many seniors.”

Fernando Lallana, director of the +50 Emprende Awards has highlighted the “more than 1,200 entrepreneurs who have already participated in the awards, showing society the great contribution that, thanks to their talent and experience, they make”.

The awards have a total economic endowment of 30,000 euros. The winning project will receive a cash prize of 10,000 euros, the second, another 5,000 euros, and the third winner 3,000 euros. In addition, the three selected initiatives will achieve permanent positions in the Loom spaces, legal advice services in protection of innovation offered by Arrabe Integra, as well as online training to consolidate business plans given by 50 Pro, valued at 12,000 euros.

The call to apply for these awards will be open until October 31, 2022. During this period, those over 50 who have an entrepreneurial idea or project in mind can participate using the form available on the website.

To participate in the +50 Emprende Awards, just send a video of maximum two minutes and 59 seconds in which the main elements that make up an entrepreneurial idea are highlighted”. The jury chaired by Leopoldo Abadía, professor and writer, and made up of professionals and experts in the field of entrepreneurship and business ideas, will be in charge of judging the winning projects.

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