Today we launch the second chapter of the online course “How to create an effective blog”, a free training given by the consultant Jesus Garcia Fernandez. On this occasion, we have the collaboration of SiteGround, Quality managed hosting provider, specialized in WordPress, which offers its own tools to make websites faster and more secure plus 24-hour support in Spanish, and which currently hosts more than 2.8 million domains worldwide.
in the second chapter «Get visibility and position your blog», Jesús will explain why it is important to get visibility and position your blog and how to create quality content that is relevant to your audience. You will also know what SEO is and how you can optimize it to improve the positioning of your blog in search engines and how to promote your content on RRSS to get traffic.
Currently, having an internet presence is essential for any business that wants to be successful. Competition in the digital field is intense and to stand out it is necessary to have a solid digital marketing strategy that includes the creation of a blog, gaining visibility on the internet to reach new markets and users interested in a particular topic.
The importance of visibility on the internet
The Internet is a global marketplace that offers a wealth of opportunities for businesses of all kinds. Currently, most people use the Internet to look for information about products and services before making a purchase decision.
Therefore, it is critical for businesses to have an online presence that allows them to reach a larger audience. A Blog It is a very useful tool to get visibility on the Internet, through it you can publish quality content that attracts users interested in a particular topic. This allows companies to reach a specific audience and stand out from the competition.
One of the biggest benefits of getting visibility on the internet is the possibility of reaching a global market. This allows businesses to reach potential customers anywhere in the world, so even the smallest businesses can compete with the large international companies.
Also, reaching a global market can be a great opportunity to expand the business and increase the current income of a business. By having access to a broader market, companies can increase their customer base and diversify their product and service offerings.