Housell appoints Adriana Collado as new director of marketing

The proptech, Housell, recently announced the appointment of Adriana Collado as the new Marketing Director. Collado has a degree in Business Administration and Management from the Autonomous University of Barcelona, ​​she began her professional career in the marketing team of Google Spain. In addition, he has worked at Rakuten Spain, where he specialized in user retention, sales and ecommerce.

The last three years he has been part of the Free Now Marketing team, where he led the team until December 2021. During this time he was in charge of manage the rebranding of the company, where its main objectives were to increase brand awareness, increase new users and encourage the recurrence of platform users. Being part of the industry mobility creating a multimodal app.

“Collado comes to Housell in order to provide a very strategic and creative vision of marketing and communication. He has the ability to empathize and knows how to connect with people. Having his profile is a great help and will be a fundamental step on our way to revolutionizing the real estate sector.“, Explain William LlibreCEO of Housell.

Adriana Collado joins Housell for being the only company in this sector that uses technology to add value to the client and that, in addition, is committed to transparency in all its processes”, adds the CEO of Housell. “He is passionate about disruptive and digital businesses such as Housell, which help to give value to the needs of customers. Together we will work on a totally digital project, in which the customer is the center of attention and the entire business is built to satisfy each of their needs, analyzing and facilitating the customer journey as much as possible”.

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“I am very happy to start this new professional stage at Housell, a company that wants to revolutionize the real estate sector and make the sale of a home a more transparent process for the user and that allows them to have a professional service that simplifies the process. through technology. I arrive with great enthusiasm in a sector that, although it is new for me, will allow me to continue my professional career in those innovative companies where technology is a key element, both for the services it offers its clients and for its own growth. ”, indicates the new directive.

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