There are three autonomous communities in which the digitization of SMEs It is especially advanced. Asturias (80%), Catalonia (75%) and La Rioja (75%) These are the regions where technology is the engine of your business.
This is one of the main conclusions of the study. Small Business, Big Opportunity?what sagea company specialized in technological solutions for accounting, finance, human resources and payroll for small and medium-sized companies and professional offices, recently prepared to find out about the current situation of SMEs and what their needs and challenges will be from now on.
The Sage study shows that Asturian, Catalan and La Riojan SMEs have greater confidence in digitization. Not only are they the most convinced that, once the crisis caused by the pandemic is over, their business depends on it to move forward, but it is in these three communities where we also find a greater number of small and medium-sized companies that consider that The adoption of new technologies has been one of the main reasons for the success of your business.
Although all of them see the need to bet on the digital transformation of the business, the previous experiences differ significantly. Thus, while in Catalonia (15%) and Asturias (11%) there are more companies that consider that the lack of technological skills in their workforces has had a negative impact on their business, in La Rioja none express it.
The Basque Country (9%), Madrid (9%), Murcia (8%), Extremadura (5%), Castilla y León (2%) and Galicia ( 2 %).
Regions with lower levels of trust
At the other end are Navarre (17%), the Balearic Islands (17%) and the Canary Islands (16%), the autonomous communities in which there is a greater perception that the lack of digital skills within the organization has been a brake on business. In all three cases, in addition, there are lower levels of trust in technology.
The Sage study also points out that, although the phenomenon of digitization is not new, there are still many small and medium-sized companies that are unaware of the benefits of transforming their business. This is indicated by some SMEs from Extremadura (15%), the Basque Country (14%) or Castilla y León (11%). In this sense, having trusted advisors to guide them in the process will be the key to success.
“In recent months, new technologies have helped SMEs in our country to stay connected, to adapt their activity, to ensure business continuity… In short, to survive,” says José Luis Martín Zabala, general director of Sage for Spain and Portugal. “More and more companies are aware of these benefits and are focused on achieving them, but there is still a long way to go. From Sage we want to tell those entrepreneurs who are still a little behind: here we are, ready to help you strengthen your digital muscle”, he concludes.
