Lanzadera and Atresmedia seek innovative ideas for the entertainment sector

The communication group Atresmedia and Lanzadera have signed a strategic agreement to promote companies that contribute disruptive ideas in the audiovisual and entertainment sector. Through this initiative, both entities will select companies capable of contributing their innovative ideas to the different areas of activity in which the group operates.

The selected companies will have economic support, advice and training of personnel expert, both Atresmedia and Lanzadera will have the Marina de Empresas facilities for their development and will have the necessary resources and means from the Atresmedia Group. Lanzadera will offer them an acceleration program that will allow them to participate and attend numerous events and presentations from the entrepreneurial and investment ecosystem; while Atresmedia will provide them with the knowledge of the sector to help them solve the challenges posed.

The challenges

The selected startups will contribute their innovation in the automation of processes such as the generation of digital content for newsidentification of viral content on social networks by tracking them or the development of a T-Commerce or Social ecommerce model on TV and on ATRESMEDIA digital platforms

Ideas are sought that solve the challenges posed through innovative, imaginative and feasible proposals, which are responsible for starting up and developing the proposal at a technical, operational and strategic level. Entrepreneurs interested in participating can register here.

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