Nielsen has published its Streaming Unwrapped 2022, an annual report in which the consultancy analyzes the habits of American consumers in terms of video on demand and, despite the incipient crisis faced by a sector that accumulates elephantine economic losses, something of which there is no doubt It is from its deep implantation in the market. And there is a main protagonist in this story, even though 2022 has not been its best year in terms of results: Netflix.
Indeed, 2022 It hasn’t been the best year for Netflixwhich for the first time in its history has lost users and reduced its growth, but even with these he has stood out above the competition with some of the most viewed content of the year. In particular, for its original content, the most popular of 2022 by far, far. At least in the United States, although due to the percentages of implementation of the main VOD services, it can be extrapolated due to the similarity in consumption habits on both sides of the pond.
For more information, Netflix tops the ranking of the original series that in 2022 launched a new season to the beast: of the 15 most viewed, 13 are Netflix original series and there are pure niche. On the contrary, the two series that sneak into the list are from Amazon Prime Video: The Boys in eleventh place and, eye to the data, The Lord of the Rings: The Rings of Power in fifteenth. Yes: the most expensive series in history has not been able to even with medium-sized soap operas.
Here is the complete list of the most watched original video-on-demand series in the United States in 2022 (where you can see them, you already know):
- stranger things
- ozark
- Wednesday
- Cobra Kai
- The Bridgertons
- Virgin River
- Dahmer
- love is blind
- Inventing Anna
- The Crown
- The Boys
- Great British Baking Show
- The Umbrella Academy
- The Last Kingdom
- The Lord of the Rings: The Rings of Power
It is worth insisting on the original series, since as the Nielsen report specifies, there are other classic series that have prevailed in the television consumption habits of American consumers. As an example, if the most watched Netflix original series of the year was stranger thingsthe American version of The office he got over it. Other series that continue to amass views despite their age are Grey’s Anatomy, Seinfeld, Criminal minds either The Simpson.
On the other hand, if we are talking about movies instead of series, the ones most in demand by the public -the Americans, yes- include Disney’s animated hits, such as Moana and above all, Charm; but Netflix also puts its head on this list with titles like the adam project, don’t look up either The Gray Man. The question is… will all the credit on the platform be enough to avoid losing many, many subscriptions once the shared accounts are hacked?
