A few months have passed since the beginning of August, the moment chosen by Samsung for the presentation of its Galaxy Z Flip4 and Galaxy Z Fold4, the most recent generation of its device proposal in terms of folding smartphones. A type of device that, according to the Korean technology company a few months ago, will become the standard in just three years, in 2025. An interesting approach that, yes, mainly faces a handicap that we already talked about some time ago time, price.
Be that as it may, and as I have already stated on more than one occasion, Samsung’s commitment to folding smartphones seems to me to be audacity that I value very positively and that I hope, with all my strength, that it turns out well. And not so much for the company, but above all because betting on breaking a preeminent model that can be improved is something to be thankful for. And no, I have nothing against the current form factor of smartphones, but what models like the Galaxy Z Fold4 and Z Flip4 propose seems more than interesting to me, and not just in the future, but even today, I admit that I am quite attracted to the idea of using a device of this type. But, unfortunately, and although we have been talking about the hypothetical folding iPhone for a few years now, it seems that its time never ends.
This is, as I said, a risky bet, but it seems to be successful. And it is that, as we can read in Softpedia, Samsung claims to be selling more foldable smartphones than ever. «Galaxy Z Fold4 and Z Flip4 sales showed strong growth compared to previous models, despite a challenging market environment» states the company in a statement, which also points out that the fourth quarter of the year, thanks to the Christmas campaign (within which we must also include Black Friday and Cyber Monday), could be even more positive for this regard.
This is particularly noteworthy, given the current economic situation, that it could be weighing down sales in a general way, and that in other circumstances it would penalize less conventional proposals, such as folding smartphones. Perhaps we can interpret this as folding less and less considered a rarity, as more and more users have already been able to verify their good performance and robustness (one of the greatest fears of those who have not yet tried them).
It is true that Samsung does not provide specific numbers in this case, something that would allow us to assess in detail the dimension of this improvement in sales. However, we must remember that we already come from previous growths, and that until now they have been quite remarkable, so we can count on the fact that the numbers in this regard must be quite good.
