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Square Enix bets big on NFT games and blockchain

The boss of the Japanese studio hopes that games on the blockchain and NFTs will succeed in breaking through and becoming a new standard.

The year 2022 is starting with a bang for the video game and crypto industry. While the end of the year has left us with a bitter taste in our mouths, especially with regard to the (failed) launch of Ubisoft’s Quartz platform, games on the blockchain and NFTs are trying to rebuild their reputation thanks to a another video game studio, namely Square Enix.

Indeed, the president of Square Enix, Yosuke Matsuda, confided to the world that this technology interests him a lot and that a long-term investment is more than possible. He therefore joins the ranks of those who have every faith in this new fashion, which does not only affect the video game industry. This information comes straight from an open letter, published on the studio’s website.

While the introduction discusses the Meta metaverse as well as the technological advances that support this innovation, Yosuke Matsuda takes the opportunity to make the link between NFTs, blockchain, and video games in the remainder of the letter. He explains that ” the metaverse will likely experience a significant transition to a commercial phase in 2022, with the emergence of a wide range of services […] I hope it will bring about changes that will have a more concrete impact on our activities.

Square Enix is ​​investing heavily in the future

Beyond the impact that the metaverse will have on the world of video games, Square Enix specifies that it wants to invest in this area from 2022, when cryptocurrency transactions and the sale of NFT are still in full swing. He explains :

I expect digital asset transactions to resize as they become more common to the general public, with the value of each available content being adjusted based on its actual estimated value, and I expect them to become as familiar as transactions involving physical goods.

It will start with a massive investment in games that use the blockchain, and whose economy is based on the sale of NFT. While the studio recognizes that a part of the gamers still remains to be convinced, another part is already on the bridge, ready to invest in these titles and to test the concept of play-to-earn games.

By incorporating viable token savings into our games, we enable self-sustaining game growth. It is precisely this type of ecosystem that is at the heart of what I call “decentralized gaming,” and I hope it becomes a major trend in gaming in the future.

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