The Spanish market for digital transformation and innovation will exceed 2,100 million euros in 2022, according to the company Atlas Tecnológico. In this way, our country will reach the European average in key areas such as the internet of things, robotics, the cloud or big data.
68% of Spanish industrial companies are digital novices (21%) or digitalfollowers (47%). That means that no less than 130,000 companies, mostly less than 10 workers, they need to make the technological leap and turn digital transformation into a tool to improve their competitiveness. If we look only at industries with more than 10 employees, applying these percentages, the potential market identified by Atlas Tecnológico is 20,472 companies in Spain.
Added to these business opportunities is a favorable situation, marked by the arrival of the European Recovery Plan Funds and the Next Generation Funds which will involve investments of nearly 24,000 million euros in the modernization and digitization of industrial and service ecosystems.
According to the Technological Atlas, the autonomous communities with the greatest business potential in products, services and solutions for Industry 4.0 are Catalonia (379 million), Madrid (224 million), Valencia (197 million) and the Basque Country (114 million). For Spain as a whole, the potential market that corresponds to the companies that may require the value proposition of Atlas Tecnológico amounts to 540 million euros.
“Manufacturers are faced with the problem of keeping pace with the rapid digital transformation alone.” comments Pablo Oliete, founding partner and CEO of Atlas Tecnológico. “Faced with that option, ecosystems like Atlas are showing greater capacity and flexibility to adapt to the new global scale. We are capable of increasing the rate of introduction of new digital products or services in the market by 29%, accelerating the digital maturity of the company by 25% and reducing operating costs by 19% through greater efficiencies” .
