According to an IDC Research study, commissioned by Kyocera, this year, 30% of workers will be mobility workers, that is, they will not return to the office in the usual way that we knew before the pandemic, which demands a new organizational environment and enabling technology for the new workspace.
The study indicates that the changes in this new style of work have implications, not only in the technology that provides the use of business collaboration and connection and communication tools, but also with regard to the physical space and to the own culture of the organizations, that becomes more horizontal and collaborative.
For its part, in Spain, the market associated with the transformation of the job position will follow the European path, growing at annual rates of 17% in the accumulated 2021-2024, with a significant increase undoubtedly motivated by the trend that is being experienced towards work anywhere. To consolidate this fact, it is necessary to undertake a transformation, not only with regard to the technology that facilitates the collaboration, but also in a greater use of data to increase employee productivity.
Currently, the focus of workplace transformation initiatives in Spain is focused on increasing employee productivity and experience, and retaining talent, as well as improving the competitiveness of organizations through optimizing the relationship with the employee and, therefore, with customers and partners. All this within the framework of security as a fundamental pillar, as well as project management and automation initiatives that allow us to adapt operations to the new digital era.
Towards Smart Work
The IDC study refers to the fact that work is no longer associated with a physical place or location, nor with strictly defined times of the day, since it is increasingly an activity that can be performed from anywhere, device and moment. The so-called Smart work it goes beyond the current context of hybrid work. We are faced with new business structures that in most organizations imply the restructuring of processes relying on the new technologies available for this purpose.
Everything indicates that the automation of processes will continue to be an essential component of spending and of the strategic agenda of CIOs in Spain. With a market growing in Europe by 35% until 2022, companies recognize that they will continue to invest decisively in automation as a source not only of efficiency, but as a basis for achieving business agility.
In this new work ecosystem in companies, the work of the employees must be associated with results, in a liquid environment in which the transition between the digital and physical component is transparent for the employee. This allows different styles of work that affect sustainability, favoring the reduction of the environmental impact of business activity by reducing CO2 emissions from travel, as well as energy consumption, by using technology that helps minimize the environmental footprint.