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The main components of a website domain

The domain name was created to make it easier to find the desired site on the World Wide Web. Previously, people had to memorize the digital address of a resource in order to later open it in a browser. An IP address is a combination of four groups of numbers separated by periods. It points to the server where the web resource is located, and looks like this: 7.136.12.16. to make it easier for people to find this or that resource, they came up with their text names.

What information is contained in the domain

Before buy domain ua, you need to figure out what it means. Each domain has three levels. They are separated from each other by a dot. They allow you to systematize the functioning of domain names. Let’s take an example: www. site.ua

  • The first level is the part of the name that is to the right of the last dot – that is, in this case, ua. During registration, you cannot come up with your own first-level domain, you can choose from the proposed ones.
  • The second level of the domain is primary or parent. It is located to the left of the last dot, in this case site.
  • The third level of the domain is the subdomain. It is located to the left of the penultimate point, in this case www. I use it to provide a unique address for different sections of one web resource. For example, if a site has several language versions – Russian and Ukrainian, each of them can have its own subdomain: ua.site.com and ru.site.com.

Many people mistakenly think that www is a must-have for a website. But there are other subdomains: support, account.

History of past domain registrations

It happens that at the time of purchase a domain is free, but it has already been registered before. During the period of its existence, it has acquired a certain reputation among the search engines, but then the owner decided not to continue the registration. After a while, the name was again available for purchase, but the search engines did not forget about it.

If a domain turns out to have a bad reputation, there is a risk that search engines will downgrade or even exclude it. After the new registration, the sanctions will not disappear either. This can cause problems when promoting your domain. It will take a lot of money and time to remove the sanctions. In this case, it is easier to choose a different name.

If, on the contrary, the domain had a good reputation, useful content was published on the resource, various resources were referring to it, this simplifies website promotion. But this is only beneficial if the old and the new site belong to the same area.

Buying a domain with a history is a controversial point, it is easier to register a new name.

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