If a platform has managed to (almost) put an end to piracy of audiovisual content, that is Netflix. Thanks to it we can access one of the most complete catalogs of series, movies and documentaries on demand, a catalog that is constantly changing, in exchange for paying a monthly fee. However, after the boom, there is always the downturn, and right now Netflix is in free fall. And, to try to stop the massive flight of users, the company has not come up with a better idea than to raise prices and worsen conditions.
We all know the Netflix account sharing trick. Paying the most expensive modality we have the right to play content on 4 devices at the same time. What Netflix does not tell us is that they have to be at the same address, which leads users to share the account, and expenses, with family, friends and acquaintances. A few years ago, this practice not only did not matter to Netflix, but even parodied with it. But a time has come when it has gotten tired, and for this reason, they have decided that, even if they share an account, all users who see it have to pay tribute to the platform.
Pay for each person with whom we share
In the absence of specifying the price, Netflix wants to charge users between 1 and 3 dollars for every home where you go to watch Netflix. In other words, if we share it with 3 people, and each one lives in a different house, we will have to pay extra for each of those households.
There will always be exceptions, such as watching series and movies from mobile through 4K, or if we travel, where we can establish temporary exceptions. But, for everything else, you will have to go through the box.
At the moment it is nothing more than an experiment that is being carried out in 5 countries: Argentina, Guatemala, El Salvador, Honduras and the Dominican Republic. But, what other times has started the same as an experiment, has finally been applied to the whole world. Therefore, we can get an idea of what is probably going to arrive next year.
A cheap plan that we do not want or give away
Advertising has always been present on other streaming platforms, such as Spotify. But Netflix has turned its back on it, until now. In addition to the above measure, the company also wants to offer us a new cheaper plan, but supported by ads. And, as if that were not enough, the catalog of this plan will be much smaller and will not have, for example, the premieres. That is, we can pay Netflix to see ads and a worse catalog.
This plan seems much safer, and closer, than charging for homes, since last week, without going any further, it signed an agreement with Microsoft, since it is the one who is going to be in charge of managing this advertising. Be that as it may, raising prices and worsening conditions should not be adequate to stop the mass flight of its users.
We’ll see how it all ends.