Some days ago, godaddy announced that it had reached a definitive agreement to acquire the company dan.com. It is a startup that was born to «be a catalyst for innovation in the domain industry and make this product accessible to all”. This fits perfectly with GoDaddy’s corporate culture.
At the closing of the operation, foreseen for the third quarter of 2022Dan.com’s team of innovative professionals will join GoDaddy’s Domains, Registrars and Investors (DRI) team.
The agreement offers great opportunities for the clients of both companies, since the integration of automation and rent-to-own options from Dan.com adds momentum to GoDaddy’s goal of offering domain investors an integrated experience within a world-class marketplace, aided by professional guidance, scientific data and the world’s leading brokerage team.
More than 84 million domains managedGoDaddy intends this acquisition to be a boost to continued revenue growth for its domain business.