There is currently no easy way to ensure total privacy across browsers. In a 2009-2011 study, an independent privacy researcher and consultant found that online advertising companies can use web browsing histories as fingerprints of individual browsers over time.
The Firefox researchers emulated their study in 2020 with 52,000 Firefox users and confirmed Olejnik’s results. In that regard, they found that Google and Facebook’s tighter control over online advertising makes the privacy issue more of a concern.
Google plans to use FLoC to replace third-party cookies. In Europe it is not approved because Google recently admitted that FLoC might not be compliant with the General Data Protection Regulation (GDPR). Make no mistake, this new way of working won’t solve the problem of browser footprints. That’s why we’re going to offer different browsers that are focused on data privacy.
Browsers that protect your privacy
It is very important that we use a web browser that protects our privacy when browsing the Internet, with the aim that our data is protected and we do not have any type of data filtering to the main companies such as Google.
A browser for guaranteed privacy is Brave, which is based on Chromium, which means that by default it blocks ads, the trail left by our browsing, and ad trackers. It currently has 50 million active users between its versions for computers and mobile devices.
Brave has removed a lot of Google source code from its version of Chromium, to improve user privacy. Also, he has spoken out against the FLoC ID proposal we talked about earlier, and that it will not be enabled in Brave.
On the other hand, this privacy browser has advanced security in which, among other things, incorporates traffic routing with Tor. Also a reward system in which if you want you can earn cryptocurrencies for paying your attention.
Mozilla Firefox is probably the best browser to preserve anonymity on the web. According to Olejnik, he rates Firefox as the best browser for privacy. Without a doubt, for those who use a multi-browser strategy to improve privacy, this browser is a must.
To seek our anonymity it will block third party tracking cookies and social trackers. In addition, to further improve our privacy, it has options such as the Firefox multi-account containers. These containers are about tabs, but unlike the normal ones, the websites that we visit in them will have access to a separate area of the browser’s storage.
Another great browser for privacy is Tor Browser which uses the Tor network, or otherwise known as “The Onion Router» or «the onion router». Thor has a multilayer encryption in which our traffic is forwarded and encrypted three times as it passes through the Tor network.
Also to maintain our anonymity:
- Block trackers.
- Try to make all users look the same, making it more difficult for you to be identified.
The downside of Tor Browser is that browsing can be slower and some pages may not work due to the architecture of the Tor network.
DuckDuckGo is a privacy-focused search engine. We meet a strong supporter of users’ privacy rights.
It is an ideal alternative to improve the privacy of a traditional browser. This is how you can improve our anonymity:
- Bypassing ad tracking networks where your privacy protection will block all hidden trackers they detect.
- Increasing encryption protection by forcing sites to use an encrypted connection whenever available.
- Allowing private searches.
The DuckDuckGo extension we have it available for these browsers:
In short, now there is no longer an excuse to use a browser for privacy or an extension that improves our anonymity.