That Broadcom’s shadow is long is something that was felt in the first VMware Explore which has been held since 2019. In fact, in the second minute of the inaugural Keynote, raghu raghuramCEO of the company, pronounced the name of its buyer for the first time: “when the acquisition is completed in 2023, we will become the software division of Broadcom” he stated, alluding to the fact that under the VMware brand they would become encompass all the companies and software products that Broadcom has acquired and developed in recent years, including but not limited to CA and Symantec.
Later, in the meeting with international media, the name of that company that has invested 61,000 million dollars to gain control of VMware, came up again. And on this occasion, in a message with which he somehow wanted to reassure both the clients but also the company’s workers, Raghuram assured: “Broadcom is committed to maintaining and accelerating our current R&D strategy, we will continue to innovate more and we will continue to enhance the value that we bring to our customers”.
But of course, Not only was Broadcom talked about at the event and rather on the contrary, the leading role was given to a message that they insisted on over and over again: the strategy cloud first has proven to be a failure that has led a huge number of companies to the “cloud chaos”. Put another way, in many cases the journey to the public cloud has been hasty and hasty, leading to data silos and an inconsistent IT experience, especially as more and more companies are tempted to deploy your workloads in a multicloud environment.
There’s a solution? Yes, if we listen to VMware and “sign up” to their approach CloudSmart. And it is that with a cloud smart approach, VMware helps organizations to adopt a multicloud approach that “offers them greater flexibility and choice through multiple clouds”, so that depending on the workload that needs to be processed, the application to be used or the need for availability of resources, the VMware software layer will automatically determine who (understood by whom, the different types of public and private clouds) does what, when they do it and what is the best way to carry out the mission.
New players are also added to this approach and if until now the company was able to integrate with AWS, Microsoft Azure and Google Cloud, now it is also doing so with IBM Cloud and Oracle Cloud among others, also facilitating its arrival in hybrid clouds thanks to its integration into HPE GreenLake and Equinix Metal.
Cloud sovereignty and hybrid work
But if VMware is of course interested in getting along with the main hyperscalars, it is also looking to forge alliances with providers that have made “cloud sovereignty” one of their main selling points.
Not only because a sovereign cloud, as Raghu Raghuram also explained, promises greater security and respect for data privacy; or because, as he continued, its use is much more attractive in highly regulated environments, but because in these times of uncertainty, “winter is coming” (textual words) and energy prices, inflation and the international situation suggest that it is worthwhile for companies to have a plan B or an exit strategy if the moment requires it.
There are of course reasons to be concerned, but despite the increase in costs, the CEO of VMware assures that “at this time customers need to continue accelerating their digital transformation projects and I believe that we are the ones who can offer them a better experience. at a lower cost”.
Right now, VMware Sovereign Cloud already has 25 partners worldwide and in its new version, announced at this same event, it has VMware Tanzu on VMware Sovereign Cloud, the VMware Aria Operations Compliance package for sovereign clouds and new open ecosystem solutions, such as the recently signed with Red Hat so that their OpenShift orchestrator can be integrated into Tanzu.
The idea is that more in the short than medium term, there is no public cloud service that VMware partners cannot offer in their customers’ sovereign clouds, while ensuring that data is protected, complianceand reside within the national territories.
In the development of hybrid work and modernization of the workplace, VMware has announced new capabilities in its platform Anywhere Workspace to help further ease this management burden for IT teams and improve their productivity with automation. How? Expanding the coverage of its DEX solution to support Digital Employee Experience Management, expanding the capabilities of Workspace ONE Freestyle Orchestrator, and upgrading Horizon Cloud. Although perhaps the most interesting thing for the workforce that is distributed is the launch of its new solution SD WAN, so companies that already rely on VMware for their cloud management shouldn’t need a third-party provider to securely deliver applications, services and data to any employee, regardless of where they reside.
In the field of security, the company also presented its new VMware Carbon Black XDR, designed to improve the lateral security of organizations, and VMware Image Builder arrives as a beta (automates the creation of secure software artifacts).
