Circularweekend promotes entrepreneurship based on the circular economy in Madrid

Madrid has hosted Circularweekend for the first time, the program promoted by the development of business projects and entrepreneursrelated to the circular economy.

The event, organized by Enviroosought to promote innovation from an economic point of view and encourage the valuation of materials and resources so that they are maintained for as long as possible in the life cycle of products, thus contributing to minimize waste generation.

Circularweekend Madrid had a face-to-face conference to share experiences and knowledge about circular business models that was held on October 20. Through round tables and success stories, attendees were able to learn and apply the foundations of the circular economy.

Subsequently, a Circular Acceleration Program was developed in an online format, which facilitates remote participation. He had a totally practical approach to working collaboratively on the real projects of the participants. It began on Thursday, October 20, and takes place over five weeks in online sessions from 9:30 a.m. to 11:00 a.m. throughout the month of November.

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Practical examples and efficiency improvement

The initiative is aimed at entrepreneurs as well as SMEs and entities interested in promoting any process or design within the circular economy, regardless of their level of development. Likewise, its objective is also to learn about and share practical examples that help improve the efficiency of different management models at the level of leadership, people and teams, R+D+i or waste management. Participation is free with prior registration.

The methodology used during Circularweekend to make business models more circular will be ecocanvas, which enables practical results adapted to the reality of projects from day one. One of the keys to the event will be collaborative work, so that everyone can participate and contribute ideas.

The program has the Bankinter and Mapfre support. The insurer has committed to being a reference in the circular economy, with projects such as Second Life, which recycles electric vehicle batteries, and Zero Waste, with which it has managed to recycle 351 tons of waste at its headquarters.

Photo: Co-responsible

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