Extremadura SMEs will receive free training from Amazon to sell online

Extremadura Avante has signed, a few days ago, a collaboration agreement with Amazon to promote the internationalization of small and medium-sized companies in Extremadura through online sales. This agreement will allow SMEs in the region access a free training program in areas such as digital marketing, online sales strategy or internationalization, within the framework of the Amazon Despega program. Interested companies can register here.

The training will be developed through online seminars, videos and virtual classes with experts and teachers from IE University specialized in e-commerce. In addition, companies will participate in two virtual sessions with experts from both entities, to learn the main digital marketing concepts for SMEs and the keys to optimizing the sale of small and medium-sized companies in stores like Amazon.

The director of Amazon Business Partner Services in Europe, Xavier Flamand, has ensured that, through this collaboration, “We want to continue supporting companies in Extremadura to develop the necessary skills to sell globally and to lay the foundations of online sales to be successful for years either with Amazon or through other online services.”

During a meeting with the regional government in Mérida, the general director of Extremadura Avante, Miguel Bernal, has stated that “the e-commerce it is increasingly present in our day-to-day lives and we have to adapt to the changes that this entails. With this program we help our SMEs to know and introduce in their business model the technological transformations necessary to be successful in their business activity ”.

Warning, scroll to continue reading

The training program will start in the second half of November, with the first of two online seminars given by Extremadura Avante and Amazon on how SMEs can expand their business on the internet. The registration process for the online seminars and bootcamp taught by IE University, which will begin on November 25, It is now available on the Avante registration page.

Tesela Natura, an Extremaduran SME that creates bee hive ecosystems in solar park environments to bring pure honey to consumers around the world, will participate in one of the online webinars to share its experience on how it launched its brand on Amazon. “Amazon is an ally for our growth. We have participated in Despega trainings and we are very happy with the results, because our sales grow every month”, Says Beatriz Román Suero, Founder and Head of Marketing at Tesela Natura.

Related Articles

Leave a Reply

Your email address will not be published. Required fields are marked *