
It’s been just over a year since Google introduced Magic Eraser, a function that came from the first Google Pixel smartphones equipped with Google Tensor SoCs, that is, from the Google Pixel 6 and Google Pixel 6 Pro onwards. As we already told you at the time, the name chosen for the integrated was not a trivial matter, since it has its origin in Tensor Flow, the open source library for machine learning from the search engine company. Thus, in the announcement of the Pixel 6, the company focused on the capabilities of its smartphone and its chip in terms of artificial intelligence. This is what we told you about the integrated when it was announced by Sundar Pichai, months before the arrival of the Pixel 6 on the market:
«The new chip promises to increase computing power and strengthen the photo and video processing capabilities of Google phones, with a focus on Artificial Intelligence and deep learning.»
Thus, when these smartphones were presented in October 2021, one of the most exciting features announced by Google was Magic Eraser, a photo editing tool that allows us to select elements of a photograph to remove them from it, and for the software to regenerate that part of the image based on the rest of its content. For those of you who work with Photoshop, we’re talking about a feature similar to Content-Aware Fill, only even more automated, Ergo simpler, and that offers truly amazing results.

This feature has since been used by Google as something unique to your devices, something that at first seems quite logical. However, and with the emergence of solutions based on artificial intelligence that are reaching users by a thousand and one technology companies, it seems that they have thought better of it and have decided to start extending the reach of their own solutions, although as in this case, be in a limited way.
Therefore, and as we can read on the company’s official blog, Google starts offering Magic Eraser to all Google One subscribers today, bringing this feature to the Google Photos app for Android and iOS. Let’s remember that Google One is the type of subscription to Google services that offers a greater storage capacity (from two terabytes) and additional functions in all its services. This is just the beginning, because according to what we can read in said publication, the Google Photos app is going to receive new editing and retouching functions, such as HDR video effects and some collage styles, which will also be exclusive to Google One users. .
Personally, I understand Google’s decision to restrict access to Magic Eraser to subscribers only, but we are at a time when the company needs to “make noise” when it comes to its services related to artificial intelligence, a field in the one that has specialized for a long time but in which it does not shine in front of the public. Maybe he should have sacrificed exclusivity and offered it to all users? The answer to this question blatantly falls into the field of subjective opinion, but as a Google One user for some time now, I think so, that it would have been the most logical in the current situation. What does not mean that I am wanting to try it on my iPhone, because from the first moment Magic Eraser seemed like a genius from the company.



