The selling personal workstations in EMEA It fell sharply in the last half of 2022, but everything indicates that this sector will rebound solidly by the end of 2023, which will be when its demand rises again, according to IDC. According to their figures, although the sale of this type of equipment grew by 26.8% year-on-year in the first half of 2022, it fell by 15.8% in the second half due to business uncertainty.
This decline will continue during the current semester in EMEA, with an expected drop of 21% in sales of workstations for personal use. But in the second half of 2023 a recovery will come, thanks to sales growth forecasts for this type of equipment, which will reach 17%. During 2024, the upward trend in personal workstation sales will continue, with growth forecasts of 21.3% throughout the year.
According to him IDC Systems and Infrastructure Solutions Program Manager for EMEA, Mohamed Hefny«Uncertainty surrounding the march of the war in Europe, energy crises and inflation have weighed heavily on corporate hardware investment choices, negatively impacting demand«.
In his opinion, the return to growth in sales will come hand in hand, above all, with the need to replace older workstations, and he also points out that “maintenance and support contracts cannot postpone the renewal cycle of old workstations for another year.”
Another factor that will lead to growth in the use of mobile workstations is the increase in work-from-home policies, as well as the ongoing migrations to Windows 10 and Windows 11. Demand will also be boosted by workstation upgrades. medium and high-end ISV-certified desktop workstations. These include features like DDR5 memory and PCIe 5.0 that accelerate the development of emerging technologies like Artificial Intelligence and machine learning.
But these problems and uncertainties they do not only affect the sale of workstations in EMEA. IDC also points to them as some of the causes for the drop in PC sales worldwide in the first quarter this year, in addition to excess inventory. Sales in the period fell 29% year-on-year, and represent a return to pre-pandemic figures. Even lower than the sales registered in the first quarters of 2019 and 2018.
In any case, Lenovo continues to lead PC sales, with 12.7 million units sold between January and March, and 22.4% of the market share. It is 0.4% less than a year ago, and a drop in sales of 30.3%. The second, HP, sold 12 million computers in the first quarter of the year and has 21.1% of the total for the sector. Even so, it sold 24.2% less.
Greater was the fall in sales of the third classified, Dell Technologies, which sold 31% less equipment: 9.5 million units, to get 16.7% of the market. But the biggest drop in sales in the period was taken by Apple, with 40.5% fewer units sold: 4.1 million, 7.2% of the total market. Asus, in fifth position, sold 3.9 million units and has 6.8% of the market.
