Cinesa has just created the Spain’s first film subscription programtowith the launch of the card UnlimitedCard. Through this pioneering national initiative, customers will be able to enjoy the best new releases as many times as they want throughout the year.
The new subscription model is officially presented in April and will be gradually activated from that month on in all the company’s theaters. Unlimited Card will be available in two formats: Standard and Deluxe.
Consumption formulas adapted to the needs
“At Cinesa we are always committed to offering viewers new formulas for film consumption that adapt to their new needs and that respond to the transformation of a constantly changing sector. With the launch of Unlimited Card we take another step in our commitment to our customers through an innovative project that will allow unlimited enjoyment of the best premieres and, as always, in the best possible way: on the big screen, with the best image and sound technology and from the comfort of your seat”explains Ramon Biarnés, managing director SE&NE of Odeon Cinemas Group.
Unlimited Card can be purchased from April on Cinesa’s digital channels (www.cinesa.es), kiosks and box office.
