EA Sports FC 24a soccer video game that in the subconscious of many is FIFA 24, could be officially shown in mid-July of this year, more specifically between the 12th and 13th.
That Electronic Arts has renamed its iconic soccer video game is not something that is the result of a whim, but rather the fact that the contract it had with FIFA ended last December 2022, for which reason it has lost the right to use the name when except for commercial use. The American video game giant is going to have to invest heavily in marketing to imply that the game is now called EA Sports FC instead of FIFA, as these name changes leave the door open to mislead the less informed consumer. Gone is a 29-year marriage between FIFA and EA Sports.
EA Sports FC 24 aims to have a difficult time succeeding FIFA 23, because apart from the obstacle represented by the name change, in the presentation of the latest financial results of Electronic Arts, corresponding to the fourth quarter of fiscal year 2023, it has been announced that FIFA’s latest installment “has surpassed the lifetime sales of EA SPORTS FIFA 22” in just six months, “making it the most successful launch in franchise history”.
Andrew Wilson, CEO of Electronic Arts, explained about the financial results that the company “delivered a strong fourth quarter with record net bookings, up 11 percent year-over-year, demonstrating the strength of our business. Our teams continue to create high-quality entertainment, powered by incredible games and deeply engaging live services. We are excited to continue our momentum, including the highly anticipated launch of EA SPORTS FC later this year.”
Electronic Arts is very confident in the future success of EA Sports FC 24 after seeing the huge success of FIFA 23. This fact makes the football saga in one of the economic mainstays from the American company. Other sources of income that he has highlighted are live services, Apex Legends and The Sims 4service and games whose use has increased according to the data provided by the company itself.
Regarding the release date of EA Sports FC 24, things are still very unclear, with a range that goes from August 1, 2023 to October 31, 2023, which in the fiscal calendar corresponds to the second quarter of 2024.
