Youtube It is one of the most used video playback platforms that we can find. This platform, owned by Google, allows us to access countless videos of all kinds, from educational to entertainment. And all (or almost all) of them completely free, supported by advertising. However, it’s no secret that these are not easy times for Google, which is looking for new ways to generate revenue. And, of course, YouTube is one of the platforms with the greatest potential to generate this extra income.
Google is taking drastic measures to reduce spending and try to make its services generate more money. Without going any further, in recent weeks it has announced the cancellation of more than 100 projects that were underway, and the closure of other services such as Stadia being a failure. Now, YouTube is also in the spotlight and, although it is not going to close, it is going to receive important changes that, for users, are going to get worse.
A few days ago rumors began to get out that pointed to a new ad system on YouTube through which we could get to see up to 10 ads in a row, 30 seconds, before you can play the video. Now, YouTube points to a new limitation, this time related to the quality of the videos.
4K videos only for YouTube Premium
Some Reddit users have started reporting that when trying to play some videos, by changing the quality of the videos, they have found that, to watch them in 4K, it asks them to subscribe to YouTube Premium.
At the moment it is a very isolated experiment, and surely it will only be tested in some areas of the United States, but, as has happened on other occasions, when these things begin to be seen, sooner or later they will reach all of us. users.
Apparently, this change would be intended, above all, when playing videos on both Android and iOS, leaving in doubt whether it will also apply to playback on PC from the browser. Also, it is important to keep in mind that not all YouTube videos are 4K, so it would only affect those that do support that resolution.
YouTube Premium: a service that no one bets on
Google has already tried several times to make its YouTube Premium attractive to users and checkout just like they do, for example, with Netflix. But since YouTube has always been free, people are used to using it without going through the checkout.
Currently, the service costs 11.99 euros per month, and basically offers us four incentives:
Now, to this, Google wants to add high-quality video playback, leaving users who do not pay limited to only watching 1080p videos. For many, this is more than enough. But, for others, one more example of the exhaustion that YouTube has in the market.
