One of Apple’s most important launches for the coming year will be, if all goes according to plan, its augmented reality kit, a device that will also be capable of working as a mixed reality solution and that, according to the most recent information, , will have a very powerful hardware configuration.
Apple is going to use, in theory, a version of the SoC M2 adapted to the particularities of your augmented reality kit. This is important, because it implies that said chip will be less powerful due to thermal and energy consumption issues, but at the same time it will maintain all the technologies and all the keys of the most advanced silicon of the apple company.
According to Bloomberg, Apple is also working on a software ecosystem to fully support its new augmented reality kit, and is working so hard that it is determined to create its own metaverse, that is, a fully 3D world that could take mixed reality to another level. This information is not confirmed, but it makes sense and is supported by a job offer published by Apple itself, so its credibility is beyond doubt.
For Apple, the creation of its own metaverse would be equivalent to building a very solid pillar on which to support an ecosystem of software and services which, in the end, will become a fundamental piece to monetize that augmented reality kit. For this reason I have said that it makes all the sense in the world, although we must bear in mind that the creation of a metaverse is something very complicated and that it requires a large investment, we only have to see the work that Meta has been doing and the problems he’s having to convince investors with his metaverse.
At the moment we still don’t have an exact launch date for Apple’s first augmented reality kit, and we haven’t been able to see anything from that metaverse either, but the most reliable sources I’ve been able to consult point to the second or third quarter of 2023 as the release date. arrival of this device, and they speak of an approximate price of between 2,000 and 3,000 dollars. In addition to the income that Apple obtains from the sale of this kit, and applications for it, it could take advantage of its metaverse to offer advertising space to other brands.
