The social network LinkedInfocused on professional contacts and employment, has announced that will fire 716 employees for the closure of its job search app in China. Thus, InCareer will stop working on August 9. The platform, which is preparing for a reduction in its revenue growth, has confirmed the news through a letter sent by its CEO, Ryan RoslanskyTo him eployees.
In it, Roslansky communicates to the LinkedIn staff, which in 2022 exceeded 21,000 employees, that “As we move LinkedIn through this rapidly changing landscape, we are making changes to our Global Business Organization (GBO) and China strategy, which will result in a elimination of 716 employee positions«. The remaining LinkedIn positions in the country, working on the talent, marketing and learning teams, will not be affected by the headcount reduction.
The manager also points out that the company has been observing changes in customer behavior, as well as a slowdown in revenue growth. Thus, in the first quarter of 2023, LinkedIn’s revenue grew 8% year-on-year, compared to 10% growth in the previous quarter.
Hence the restructuring policies implemented by the platform, designed to get their income to return to an improvement in their growth for their fiscal year 2024. For this they have taken measures related to the way of working and the preparation of the teams for growth as well as increased agility. One of these measures is to bring the teams together in an integrated model, which will focus on improving customer support.
Besides, “To speed up the ease of getting work done, the product and engineering teams will take the lead on our technology roadmap, and the business productivity team will dismount. Some of its components will be integrated into other parts of the marketing communications area, as well as related GTMOps teams.«.
On the other hand, to be more in line with the changing behaviors of consumers, it will expand the use of commercials. They also go to “eliminate layers, reduce management positions and expand responsibilities, with the aim of making decisions more quickly«, as well as managing expenses, investing in areas of strategic growth.
Despite the fact that he has announced layoffs in China, Roslansky has indicated that they are going to hire 250 more employees in specific areas of their operations teams, new business and account management starting next May 15. The creation of these positions is part of the company’s efforts to invest in opportunities for profitable growth.
