Having good communications in the company goes beyond providing the employee with useful tools to increase their productivity and well-being. This type of services allows SMEs to reach the target audience, at the right time and with the right message.
Gigas is a Spanish company that knows the national communications market well and is constantly researching to launch innovative products that are within the reach of small and medium-sized companies. The result of this work is Fibra Flexible, a solution that allows businesses to cover traffic peaks, expanding their dedicated FTTH bandwidth from time to time. Its marketing model is equally flexible: you only pay for the time you need it. To delve deeper into the details, we interviewed Diego Cabezudo, CEO and co-founder of Gigas.
MuyPymes: You have launched Flexible Fiber connectivity solutions with an innovative touch. Tell us what this tool consists of and how Gigas is marketing it.
Big Head Diego: Fibra Flexible is a pioneering connectivity solution in the Spanish market, which allows customers to expand the bandwidth of their fiber connection (that is, its speed) when they need it and for as long as they need, paying for that increase. of speed, as “pay per use”. Gigas was born offering cloud services, in which flexibility and this type of payment are natural and fundamental characteristics of this type of service, so we thought: why don’t telecommunications operators offer this flexibility to their customers and allow them to pay only for what they need?
It’s a matter of thinking about your needs, rather than maximizing revenue. So we got to work to make it possible and we have just launched the first Flexible Fiber service in the Iberian market, and I dare say, in Europe, which allows customers to contract a fiber with a low speed and limited cost, and then increase that speed when necessary, paying per use.
With Flexible Fiber, if for example you have to make a backup or a restore of a copy to or from the cloud, you can extend your bandwidth as long as necessary and return to the base bandwidth, automatically, once the update is complete. copy, without worrying about paying more. Thus, and from just one euro cent per hour for every 100Mbps extended, companies and their systems and IT departments can enjoy the advantages of the fastest fiber at the price of the cheapest fiber. In Portugal, we offer fiber speeds of up to 10 Gbps, the fastest in the market, and our customers can subscribe to a 300Mbps fiber and then enjoy speeds up to 30 times higher paying per use.
At Gigas we market this product individually, but also associated with those products in which the synergies are clear, such as Backup services, Disaster&Recovery, servers used to carry out specific campaigns, development environments that are uploaded to production, etc.
MuyPymes: Flexibility is one of the values most demanded by SMEs, attributed not only to technology, but also to their ICT providers. How does Gigas solve this need?
Big Head Diego: As I mentioned before, the fact that we are a cloud-native company allows us to offer innovative telecommunications servicespioneers in the market that transfer the inherent flexibility of the cloud to the world of telecommunications.
We create flexible cloud solutions capable of unlimited growth in computing, storage and capacity, but if we are not able to transfer it to our clients’ premises and, in turn, to their clients quickly, all that computing power and storage makes no sense.
MuyPymes: What are the advantages of choosing a specialized ICT provider?
Big Head Diego: At Gigas we are a specialized ICT provider, but we are also a comprehensive provider of cloud, cybersecurity, connectivity and telecommunications solutions. We firmly believe in specialization; For this reason, focusing on the specific needs of each client, we are able to offer, in a single dialogue, solutions to the multiple problems that companies face today: the protection of their employees’ devices, of their critical applications, greater speed and flexibility, secure connectivity, corporate communications via VoIP of the highest quality, associated mobile services; It is, in short, about having the customer as a priority and helping them in their growth.
We also maintain the service to which we are accustomed with trained and expert support 24/7, consultative support from our pre-sales engineering and sales teams in all the countries where we operate.
MuyPymes: SMEs have different needs than large companies when it comes to acquiring technology, what are they?
Big Head Diego: SMEs, in general, live a different reality from that of large companies. Their teams are not as large or they are not trained in all areas (IT for example), their structures are often more stressed and an additional workload can be excessively expensive. In addition, these types of companies must be very focused on their core businessat the level of human and material resources, so that large investments in equipment are not usually efficient.
Taking this series of issues into account, this last year, after the latest acquisitions, at Gigas we have made an effort in our global offer focusing on two key points: offer more services managed by us so that the client does not have to manage them and create these combined and packaged products so that both the purchase and the deployment are simple and immediate, which allows functional but also economic and management synergies.
MuyPymes: The provision of various technological services, how do they influence business?
Big Head Diego: For companies, having a single provider means multiple advantage because it allows to optimize, enormously, the resources. By having everything centralized, the demand for the product and its customization is much more precise and efficient, giving each company a suitable solution for its needs.
Gigas has always been committed to proximity and “Peace of mind as a Service”, I think this is essential today. Now, companies need to be treated individually and providing different solutions to different problems and I think this is a Gigas hallmark.
MuyPymes: What is Gigas putting all its focus on this year?
Big Head Diego: Gigas has the focus on finishing integrate and consolidate the four companies acquired this year. In addition, we are focused on launching new services that are truly innovative and add great value to SMEs.
