Ad blockers have become a problem that affects even tech giants of the caliber of YouTube. I understand that when visiting media or websites that use highly intrusive advertisingsuch as videos that start automatically or dynamic elements that consume a lot of resources, this type of blocker is essential to improve the user experience, but the problem is that in the end we all end up paying, even those that do not show advertising of this type.
At MuyComputer we respect the reader, and for this reason we only offer you reasonable advertising, both by quantity and by type, and a well-adjusted and reliable cookie acceptance system. In order to continue maintaining this approach, and to have the means that allow us to offer you at the same time free and quality content It is important that you take this into account, and that you accept cookies and this advertising.
The point is that Alphabet, the parent company that owns YouTube, seems to have had enough of the impact that ad blockers are having on the ads on that video platform, and is starting to take steps to ban ad blockers. I can confirm that it is beginning to show notices indicating that advertising is necessary for YouTube to remain free, and that we can accept the ads and disable the blocker or use Youtube Premium.
It seems that users who have seen that notice have been able to close it without further ado and have continued to use the blocker, but this does not mean that the final implementation will be kept as is. According to the moderators of the Yotube subforum on reeddit, they have explained that it is an “experiment”, and that this notice is a resource that other media and other platforms are already using, so basically it is nothing new.
We will see how all this ends up being, but what is clear is that advertising on YouTube It has evolved in a quite improvable wayAt least in my modest opinion. It is fine to use blocks of two short ads of five seconds each, and also the use of longer ads with the option to skip them after five seconds, but the problem comes when you find ads that are several minutes long and for For whatever reason you can’t use the skip button, or when you have to swallow two 20-second ads.
