Clients of 100 Montaditos at La Vaguada Shopping Center, in Madrid, you can pay for your drinks with cryptocurrencies. The agreement reached between Restalia and Bit2Me, the virtual currency platform has launched a pilot project in this regard.
It is one of the first major agreements between two Spanish multinationals to bring virtual currency payment technology to different parts of the planet, a safe, fast and innovative format that is increasingly accepted within and outside our borders.
Restalia Holding, with brands such as 100 Montaditos, La Sureña, The Good Burger, Panther Organic Coffee and Pepe Taco, is in this way ahead of its competitors and advances towards the new era of payments marked by virtual currencies, a sector that as We say it does not stop growing in users.
Customers who choose to pay for their drinks in this format will be able to do so in almost 70 different virtual currencies, among which are bitcoin, ethereum, cardano, solana or B2M, the token of the Bit2Me platform, among others.
Restalia’s innovation department intends with this project to study the payment feasibility with virtual currencies to respond to the demands of an increasingly large and continuously growing population group, a project on which he has been working for months. Bit2Me has contributed its knowledge and extensive experience in the crypto world – it has just raised 20 million euros with its own token – so that Restalia can successfully achieve the goal.
Advantage for the consumer
“We are in continuous work and study of the systems of the future, our objective is to be able to use technology to our advantage and study new ways to offer our franchisees and our users the best possible service”, states Ana Martinez, corporate director of Restalia, and adds: “It is important to be able to check the mechanics and operation of this type of digital payments to ensure that it is an advantage for both the consumer and the franchisees. For us, our entrepreneurs must always feel comfortable with the novelties that are proposed for the locals, in the end the objective is to provide them with advances and benefits “.
For his part, Andrei Manuel, COO and co-founder of Bit2Me, assures that “The world is changing towards a new form of payments, towards an alternative ecosystem that is unstoppable due to the great acceptance it has among the people. The companies that now understand and work in this direction are the ones that will be leaders in their sectors and will be at the forefront of innovation ”.