the notes app evernoteowned by an Italian company since last year, it has fired practically all the employees it had in the Americasdistributed between the United States and Chile. Bending Spoons, which is the name of the new owner of the app, has, according to its managers, made this decision to “drive efficiency in operations and to get the most out of the Bending Spoons brand, which is very strong in Europe«.
This company bought Evernote in November of last year. Then, both companies began a process that would end this year with the closure of the operation, and that has finally led to the dismissal of practically all their workers.
At the time of announcing its sale, Evernote was going through a fairly strong crisis, and after its sale it did not improve excessively. This led its new owner to have to carry out a first round of layoffs in February of this year 2023, in the middle of the adjustment process of the purchase operation. By then, Bending Spoons was convinced that the state of the company, which was failing to achieve profitability, was not viable in the long term.
Finally, practically all of Evernote’s remaining US employees received notice of their dismissal on July 5. Bending Spoons has offered them a severance pay of 16 weeks, as well as a bonus based on their performance, and up to a year of health coverage. They will also offer specific support to Evernote workers who have a work visa in the United States.
Evernote, which although many believed otherwise had not disappeared, was born in 2008 and quickly became a success, since there was practically no app for taking notes that allowed synchronizing what was written between different devices and computers.
Its creator and CEO, Phil Libin, soon became a regular at all kinds of technological events, but the appearance of other similar apps, as well as the making of various decisions that were not well received by its users, made its popularity and number of users drop rapidly. Since the middle of the last decade, difficulties began in the company, when other applications that integrated the possibility of taking notes in the cloud such as Evernote, in addition to adding other functions, began to take off.
Evernote also began having various malfunctions and crashes, which caused an avalanche of complaints and user unsubscribes. Its managers also began to leave the company. Among them, Phil Libin himself. With new management at the helm, and all sorts of internal changes, the platform seemed to bounce back briefly around 2016, but at the cost of raising its prices. It also had to make changes to its privacy policy, since until then users could not prevent company employees from seeing everything they wrote in the application.
From now on, Bending Spoons, which has more than 400 employees, will create a dedicated team for Evernote in Europe. There are already several of them with some experience on the platform, since they have been working on it since it was purchased. In addition, the company has plans to go progressively increasing the number of employees who will work in said teamas they take over both operations and full ownership of the tool.
