Today, agriculture has evolved so much that it has become a highly technical activity, which requires equipment and services that guarantee the profitability of producers, as well as environmental sustainability. For this reason, having technical advisors and digital tools that help the farmer throughout the entire cycle of his crops and especially at key moments, It is an unavoidable necessity in a modern farm.
In this context, Pioneer, the seed brand of Corteva Agriscience, presents Pioneer 360, its latest commitment to reinforce the package of services and technical accompaniment at the service of the farmer which, together with the most advanced genetics that characterizes its hybrids, closes the circle of profitability for the new campaign.
In the words of Alice Sanzresponsible for Marketing of Semillas de Corteva in Iberia, “In a year where the consequences of climate change have left record figures in accidents in crops, the need to provide efficient tools and solutions that help ensure the profitability of the field is highlighted. With Pioneer 360, we close the circle of our cutting-edge services available to the farmer, reaching the highest level of technology and benefiting from the company’s digital tools with the most advanced technology on the market. Likewise, under certain conditions, Pioneer 360 also integrates the reseeding insurance of those plots that may have had a deficient emergence of corn, sunflower or rapeseed”.
Digitization and technical support, at the service of the farmer
Following the development of the crop is really important, and doing it on a daily basis is the best way to know that everything is going well to quickly detect those areas on which to act in case problems arise. Aware of this, Pioneer 360 offers the farmer a set of services that complete the entire development trajectory of the crop, providing them with the information and agronomic training necessary to increase their technical skills. Some of the tools it integrates are:
- Tools 4.0: with solutions such as Granular Link, a 360 tool that combines Corteva’s agricultural experience with the latest technology and which already has more than 3,000 users in Spain. A mobile App capable of offering the most detailed and precise information, which integrates the highest resolution satellite images available on the market for crop monitoring, VRA maps, or functionalities for efficient task planning, among other features.
- Irrigation and soil management: Thanks to Corteva technology, the technical team relies on different vegetation indices that allow allocating the necessary resources to each area of the plot, contributing to a more harmonious and profitable development of the crop.
- Soil analysis and fertilizer plan: with the objective of knowing the specific requirements that the farm has in terms of nutrients, correcting the deficiencies that are necessary, to optimize the crop yield and the benefit of the farmer.
- Pest detection alerts in real time: Thanks to the monitoring and continuous visits of the team of advisers to the farms throughout the entire geography, farmers receive alerts by area to anticipate the threats that these pests pose to crops and take the consequent measures to minimize their impact.
- Advice throughout the crop cycle: Through the knowledge provided by the thousands of tests carried out, the Pioneer Agronomic Service technicians have the most useful and complete information to help farmers manage the farm efficiently, from planting to harvest.
